Designer Brands Inc. — Insider Transactions
Form 4 filings by directors, officers, and 10%+ shareholders
SEC rules require corporate insiders — including directors, executive officers, and any shareholder owning more than 10% of a company's shares — to report changes in their ownership within two business days of a transaction. These disclosures are filed as Form 4. Open-market purchases (code P) are generally considered the most meaningful signal, as insiders are spending their own money.
| Insider | Title | Type | Shares | Price | Value | Owns After | Date |
|---|---|---|---|---|---|---|---|
| Ferree Deborah L | Pres. Camuto Group; Vice Chair | Sale | 68,636 | $17.14 | $1,176,421 | 208,195 | Sep 8, 2022 |
| Haley Mark | SVP, Controller and PAO | Sale | 16,104 | $16.20 | $260,885 | — | Sep 1, 2022 |
| Schottenstein Joseph A. | — | Award / Grant | 1,508 | — | — | 123,251 | Jul 29, 2022 |
| SONNENBERG HARVEY L | — | Sale | 10,500 | $13.30 | $139,650 | 10,565 | Jun 30, 2022 |
| Zaiac Joanne | — | Award / Grant | 10,768 | — | — | 53,049 | May 19, 2022 |
| TANENBAUM ALLAN J | — | Award / Grant | 10,768 | — | — | 10,768 | May 19, 2022 |
| SONNENBERG HARVEY L | — | Award / Grant | 10,768 | — | — | 21,065 | May 19, 2022 |
| Schottenstein Joseph A. | — | Award / Grant | 10,768 | — | — | 121,743 | May 19, 2022 |
| LAU JOANNA T | — | Award / Grant | 10,768 | — | — | 68,244 | May 19, 2022 |
| Schottenstein Joseph A. | — | Award / Grant | 1,357 | — | — | 110,975 | Apr 29, 2022 |
| Weinberg James S. | EVP; Chief Merchandising Ofcr | Tax Withholding | 11,110 | $13.69 | $152,096 | 63,807 | Mar 26, 2022 |
| Turner Mary | EVP;Pres DesignerBrands Canada | Option Exercise | 5,709 | — | — | 17,604 | Mar 26, 2022 |
| SCHOTTENSTEIN JAY L | Executive Chairman | Tax Withholding | 11,820 | $13.69 | $161,816 | 754,053 | Mar 26, 2022 |
| Haley Mark | SVP, Controller and PAO | Option Exercise | 8,572 | — | — | 18,706 | Mar 26, 2022 |
| Rawlins Roger | Chief Executive Officer | Tax Withholding | 106,259 | $13.69 | $1,454,686 | 520,371 | Mar 26, 2022 |
| Jordan William L | President | Option Exercise | 38,212 | — | — | 162,640 | Mar 26, 2022 |
| Poff Jared A. | EVP & CFO | Option Exercise | 28,653 | — | — | 117,120 | Mar 26, 2022 |
| Ferree Deborah L | Pres. Camuto Group; Vice Chair | Tax Withholding | 48,520 | $13.69 | $664,239 | 249,298 | Mar 26, 2022 |
| Schottenstein Joseph A. | — | Award / Grant | 1,466 | — | — | 109,618 | Jan 28, 2022 |
| Jordan William L | President | Sale | 25,000 | $14.87 | $371,750 | 124,428 | Dec 9, 2021 |
| TANENBAUM ALLAN J | — | Gift | 39,197 | — | — | 39,197 | Nov 23, 2021 |
| Schottenstein Joseph A. | — | Award / Grant | 1,386 | — | — | 108,152 | Oct 29, 2021 |
| Jordan William L | President | Sale | 25,000 | $14.05 | $351,250 | 149,428 | Sep 30, 2021 |
| SCHOTTENSTEIN JAY L | Executive Chairman | Purchase | 23,900 | $13.95 | $333,405 | 1,864,597 | Sep 30, 2021 |
| Ferree Deborah L | Pres. Camuto Group; Vice Chmn | Sale | 75,000 | $14.89 | $1,116,750 | 174,578 | Sep 27, 2021 |
| SCHOTTENSTEIN JAY L | Executive Chairman | Purchase | 800,000 | $12.83 | $10,264,000 | 1,578,594 | Sep 16, 2021 |
| SCHOTTENSTEIN JAY L | Executive Chairman | Purchase | 178,594 | $12.62 | $2,253,856 | 178,594 | Sep 15, 2021 |
| Haley Mark | SVP, Controller and PAO | Option Exercise | 1,747 | — | — | 10,666 | Sep 12, 2021 |
| Turner Mary | EVP;Pres DesignerBrands Canada | Option Exercise | 16,666 | — | — | 21,171 | Sep 8, 2021 |
| Poff Jared A. | EVP & CFO | Tax Withholding | 15,117 | $13.22 | $199,847 | 88,467 | Sep 8, 2021 |
| Rawlins Roger | Chief Executive Officer | Option Exercise | 187,500 | — | — | 484,285 | Sep 8, 2021 |
| Jordan William L | President | Tax Withholding | 22,675 | $13.22 | $299,764 | 174,428 | Sep 8, 2021 |
| SCHOTTENSTEIN JAY L | Executive Chairman | Tax Withholding | 42,866 | $13.22 | $566,689 | 689,453 | Sep 8, 2021 |
| Ferree Deborah L | Pres. Camuto Group; Vice Chmn | Option Exercise | 50,000 | — | — | 272,253 | Sep 8, 2021 |
| Schottenstein Joseph A. | — | Award / Grant | 1,287 | — | — | 106,766 | Jul 30, 2021 |
| Turner Mary | EVP;Pres DesignerBrands Canada | Tax Withholding | 2,104 | $17.69 | $37,220 | 4,505 | May 28, 2021 |
| Zaiac Joanne | — | Award / Grant | 7,523 | — | — | 42,281 | May 27, 2021 |
| SONNENBERG HARVEY L | — | Award / Grant | 7,523 | — | — | 10,297 | May 27, 2021 |
| Schottenstein Joseph A. | — | Award / Grant | 7,523 | — | — | 105,479 | May 27, 2021 |
| LAU JOANNA T | — | Award / Grant | 7,523 | — | — | 57,476 | May 27, 2021 |
| Turner Mary | EVP;Pres DesignerBrands Canada | Option Exercise | 3,643 | — | — | 6,609 | May 10, 2021 |
| Schottenstein Joseph A. | — | Award / Grant | 1,059 | — | — | 97,956 | Apr 30, 2021 |
| Domecq Drew T. | EVP, Chief Information Officer | Tax Withholding | 2,150 | $15.75 | $33,863 | 14,420 | Mar 27, 2021 |
| SCHOTTENSTEIN JAY L | Executive Chairman | Purchase | 273,099 | $14.11 | $3,853,427 | 1,273,099 | Mar 25, 2021 |
| Schottenstein Joseph A. | — | Purchase | 273,099 | $14.11 | $3,853,427 | 1,273,099 | Mar 24, 2021 |
| Ferree Deborah L | V Chairman & President | Sale | 94,842 | $15.22 | $1,443,495 | 222,253 | Mar 23, 2021 |
| SCHOTTENSTEIN JAY L | Executive Chairman | Tax Withholding | 27,365 | $16.39 | $448,512 | 628,153 | Mar 20, 2021 |
| Rawlins Roger | Chief Executive Officer | Tax Withholding | 118,723 | $16.39 | $1,945,870 | 296,785 | Mar 20, 2021 |
| Poff Jared A. | EVP & CFO | Option Exercise | 22,410 | — | — | 77,098 | Mar 20, 2021 |
| Haley Mark | SVP, Controller and PAO | Tax Withholding | 2,507 | $16.39 | $41,090 | 8,919 | Mar 20, 2021 |