Wayfair Inc. — Insider Transactions
Form 4 filings by directors, officers, and 10%+ shareholders
SEC rules require corporate insiders — including directors, executive officers, and any shareholder owning more than 10% of a company's shares — to report changes in their ownership within two business days of a transaction. These disclosures are filed as Form 4. Open-market purchases (code P) are generally considered the most meaningful signal, as insiders are spending their own money.
| Insider | Title | Type | Shares | Price | Value | Owns After | Date |
|---|---|---|---|---|---|---|---|
| Conine Steven | Co-Founder | Sale | 156 | $41.01 | $6,398 | 469,073 | May 27, 2025 |
| Conine Steven | Co-Founder | Sale | 2,246 | $40.01 | $89,862 | 542,168 | May 14, 2025 |
| Shah Niraj | Chief Executive Officer | Sale | 2,258 | $40.01 | $90,343 | 541,627 | May 14, 2025 |
| Conine Steven | Co-Founder | Sale | 9,798 | $40.02 | $392,116 | 549,275 | May 13, 2025 |
| Shah Niraj | Chief Executive Officer | Sale | 9,527 | $40.04 | $381,461 | 549,610 | May 13, 2025 |
| Frost Diana | — | Sale | 527 | $32.54 | $17,149 | 1,297 | May 2, 2025 |
| Schaferkordt Anke | — | Sale | 461 | $32.59 | $15,024 | 14,689 | May 2, 2025 |
| Tan Fiona | Chief Technology Officer | Option Exercise | 1,401 | — | — | 90,377 | Apr 2, 2025 |
| Gulliver Kate | CFO and Chief Admin Officer | Option Exercise | 1,389 | — | — | 126,702 | Apr 1, 2025 |
| Blotner Jon | Pres., Commercial & Operations | Sale | 6,579 | $32.31 | $212,567 | 78,308 | Apr 1, 2025 |
| Frost Diana | — | Award / Grant | 7,299 | — | — | 7,299 | Mar 6, 2025 |
| NAYLOR JEFFREY G | — | Award / Grant | 7,299 | — | — | 29,876 | Mar 6, 2025 |
| Kumin Michael Andrew | — | Award / Grant | 7,299 | — | — | 260,417 | Mar 6, 2025 |
| Conine Steven | Co-Founder | Sale | 1,936 | $49.26 | $95,367 | 561,673 | Feb 20, 2025 |
| Shah Niraj | Chief Executive Officer | Sale | 4,007 | $47.03 | $188,449 | 564,645 | Feb 20, 2025 |
| Schaferkordt Anke | — | Sale | 475 | $46.42 | $22,050 | 13,554 | Feb 4, 2025 |
| Conine Steven | Co-Founder | Sale | 10,820 | $47.87 | $517,953 | 608,253 | Jan 21, 2025 |
| Shah Niraj | Chief Executive Officer | Sale | 8,914 | $47.81 | $426,178 | 610,223 | Jan 21, 2025 |
| Blotner Jon | Pres., Commercial & Operations | Sale | 5,669 | $42.83 | $242,803 | 57,899 | Jan 13, 2025 |
| Tan Fiona | Chief Technology Officer | Sale | 488 | $45.79 | $22,346 | 96,557 | Jan 6, 2025 |
| Blotner Jon | Pres., Commercial & Operations | Sale | 310 | $45.81 | $14,201 | 68,089 | Jan 3, 2025 |
| Gulliver Kate | CFO and Chief Admin Officer | Sale | 1,800 | $47.48 | $85,464 | 124,210 | Jan 3, 2025 |
| Blotner Jon | Pres., Commercial & Operations | Option Exercise | 167 | — | — | 52,245 | Jan 1, 2025 |
| Gulliver Kate | CFO and Chief Admin Officer | Option Exercise | 22,927 | — | — | 135,938 | Jan 1, 2025 |
| Tan Fiona | Chief Technology Officer | Option Exercise | 1,400 | — | — | 75,876 | Jan 1, 2025 |
| Conine Steven | Co-Founder | Sale | 17,530 | $45.92 | $804,978 | 605,773 | Dec 20, 2024 |
| Shah Niraj | Chief Executive Officer | Sale | 17,753 | $45.92 | $815,218 | 605,736 | Dec 20, 2024 |
| Netzer Thomas | Chief Operating Officer | Sale | 1,039 | $50.65 | $52,625 | 171,790 | Dec 17, 2024 |
| Netzer Thomas | Chief Operating Officer | Option Exercise | 2,204 | — | — | 172,829 | Dec 16, 2024 |
| Conine Steven | Co-Founder | Sale | 2,492 | $54.12 | $134,867 | 632,573 | Dec 6, 2024 |
| Shah Niraj | Chief Executive Officer | Sale | 15,396 | $53.49 | $823,532 | 635,152 | Dec 6, 2024 |
| Shah Niraj | Chief Executive Officer | C | 500,000 | — | — | 679,137 | Nov 27, 2024 |
| Conine Steven | Co-Founder | C | 500,000 | — | — | 679,073 | Nov 27, 2024 |
| Conine Steven | Co-Founder | C | 516,500 | — | — | 695,573 | Nov 26, 2024 |
| Shah Niraj | Chief Executive Officer | C | 516,500 | — | — | 695,637 | Nov 26, 2024 |
| Conine Steven | Co-Founder | Sale | 818 | $42.67 | $34,904 | 179,073 | Nov 20, 2024 |
| Shah Niraj | Chief Executive Officer | Sale | 29,800 | $42.31 | $1,260,838 | 179,337 | Nov 20, 2024 |
| Sneed Michael E | — | Award / Grant | 6,382 | — | — | 22,282 | Nov 13, 2024 |
| Schaferkordt Anke | — | Award / Grant | 6,382 | — | — | 18,816 | Nov 13, 2024 |
| Schaferkordt Anke | — | Sale | 388 | $40.90 | $15,869 | 12,443 | Nov 4, 2024 |
| Blotner Jon | Chief Commercial Officer | Sale | 4,600 | $53.60 | $246,560 | 52,078 | Oct 14, 2024 |
| Tan Fiona | Chief Technology Officer | Sale | 200 | $52.75 | $10,550 | 74,476 | Oct 3, 2024 |
| Blotner Jon | Chief Commercial Officer | Sale | 6,139 | $52.15 | $320,149 | 56,678 | Oct 3, 2024 |
| Netzer Thomas | Chief Operating Officer | Sale | 200 | $52.75 | $10,550 | 170,625 | Oct 3, 2024 |
| Gulliver Kate | CFO and Chief Admin Officer | Sale | 205 | $52.83 | $10,830 | 110,521 | Oct 3, 2024 |
| Gulliver Kate | CFO and Chief Admin Officer | Option Exercise | 1,389 | — | — | 97,908 | Oct 2, 2024 |
| Netzer Thomas | Chief Operating Officer | Option Exercise | 32,924 | — | — | 187,615 | Oct 2, 2024 |
| Blotner Jon | Chief Commercial Officer | Option Exercise | 493 | — | — | 45,668 | Oct 1, 2024 |
| Tan Fiona | Chief Technology Officer | Sale | 8,534 | $52.99 | $452,217 | 86,161 | Oct 1, 2024 |
| Netzer Thomas | Chief Operating Officer | Sale | 1,011 | $49.42 | $49,964 | 151,802 | Sep 17, 2024 |