Honest Company, Inc. — Insider Transactions
Form 4 filings by directors, officers, and 10%+ shareholders
SEC rules require corporate insiders — including directors, executive officers, and any shareholder owning more than 10% of a company's shares — to report changes in their ownership within two business days of a transaction. These disclosures are filed as Form 4. Open-market purchases (code P) are generally considered the most meaningful signal, as insiders are spending their own money.
| Insider | Title | Type | Shares | Price | Value | Owns After | Date |
|---|---|---|---|---|---|---|---|
| Warren Jessica | Chief Creative Officer | Award / Grant | 245,392 | — | — | 654,669 | Feb 25, 2022 |
| Kennedy Kelly J. | EVP and CFO | Sale | 6,047 | $5.81 | $35,133 | 493,271 | Jan 28, 2022 |
| Liaw Eric | — | Award / Grant | 8,355 | — | — | 22,843 | Jan 1, 2022 |
| BAYNE KATIE J | — | Award / Grant | 9,283 | — | — | 23,998 | Jan 1, 2022 |
| WHITE JAMES D | — | Award / Grant | 16,710 | — | — | 44,800 | Jan 1, 2022 |
| Harrick Stephen J | — | Other | 8,355 | — | — | 22,843 | Jan 1, 2022 |
| Dahnke Scott Arnold | — | Award / Grant | 6,188 | — | — | 18,637 | Jan 1, 2022 |
| Pramanik Avik | — | Award / Grant | 7,735 | — | — | 20,184 | Jan 1, 2022 |
| Parvaneh Sharareh | Chief Information Officer | Option Exercise | 35,416 | $5.75 | $203,642 | 100,384 | Dec 9, 2021 |
| WHITE JAMES D | — | Purchase | 2,200 | $8.55 | $18,810 | 36,515 | Dec 7, 2021 |
| Liew Jeremy | — | Sale | 529,108 | $8.28 | $4,381,014 | — | Dec 1, 2021 |
| WHITE JAMES D | — | Award / Grant | 6,225 | $8.03 | $49,987 | 34,315 | Nov 22, 2021 |
| Vlahos Nikolaos A | Chief Executive Officer | Sale | 10,140 | $10.00 | $101,400 | 610,281 | Nov 16, 2021 |
| Sheehey Brendan | General Counsel | Sale | 5,000 | $10.00 | $50,000 | 137,430 | Nov 16, 2021 |
| Rexing Rick | Chief Revenue Officer | Option Exercise | 3,438 | $5.13 | $17,637 | 144,362 | Nov 16, 2021 |
| Manner Jasmin | Chief Commercial Officer | Option Exercise | 8,089 | $5.23 | $42,305 | 145,519 | Nov 16, 2021 |
| Frey Donald | Chief Innovation Officer | Option Exercise | 23,000 | $5.75 | $132,250 | 159,265 | Nov 16, 2021 |
| Hoyt Janis | Chief People Officer | Option Exercise | 18,750 | $5.66 | $106,125 | 168,680 | Nov 15, 2021 |
| Gerstberger Peter C. | Chief Digital & Strat. Officer | Award / Grant | 362,395 | — | — | 362,395 | Oct 20, 2021 |
| BAYNE KATIE J | — | Award / Grant | 2,266 | — | — | 14,715 | Jul 1, 2021 |
| WHITE JAMES D | — | Award / Grant | 4,079 | — | — | 28,090 | Jul 1, 2021 |
| FOGELSONG NORMAN A | — | Other | 2,039 | — | — | 14,488 | Jul 1, 2021 |
| Liaw Eric | — | Award / Grant | 2,039 | — | — | 14,488 | Jul 1, 2021 |
| Frey Donald | Chief Innovation Officer | Award / Grant | 136,265 | — | — | 136,265 | May 26, 2021 |
| Hoyt Janis | Chief People Officer | Award / Grant | 137,430 | — | — | 137,430 | May 26, 2021 |
| Kennedy Kelly J. | EVP and CFO | Award / Grant | 299,318 | — | — | 499,318 | May 26, 2021 |
| Klages Glenn | EVP, Supply Chain | Award / Grant | 136,265 | — | — | 136,265 | May 26, 2021 |
| Manner Jasmin | Chief Commercial Officer | Award / Grant | 137,430 | — | — | 137,430 | May 26, 2021 |
| Parvaneh Sharareh | Chief Information Officer | Award / Grant | 43,093 | — | — | 43,093 | May 26, 2021 |
| Rexing Rick | Chief Revenue Officer | Award / Grant | 140,924 | — | — | 140,924 | May 26, 2021 |
| Sheehey Brendan | General Counsel | Award / Grant | 137,430 | — | — | 137,430 | May 26, 2021 |
| Vlahos Nikolaos A | Chief Executive Officer | Award / Grant | 610,281 | — | — | 610,281 | May 26, 2021 |
| Warren Jessica | Chief Creative Officer | Award / Grant | 409,277 | — | — | 409,277 | May 26, 2021 |
| Miller J Sanford | — | C | 765,624 | — | — | 10,427,950 | May 7, 2021 |
| Chu James Michael | — | C | 3,239,594 | — | — | 26,086,958 | May 7, 2021 |
| Lightspeed Ultimate General Partner VIII, Ltd. | — | Sale | 82,648 | $16.00 | $1,322,368 | 529,108 | May 7, 2021 |
| Vlahos Nikolaos A | Chief Executive Officer | C | 88,278 | — | — | 88,278 | May 7, 2021 |
| Dahnke Scott Arnold | — | C | 5,100,790 | — | — | 31,187,748 | May 7, 2021 |
| Liew Jeremy | — | C | 546,874 | — | — | 546,874 | May 7, 2021 |
| Harrick Stephen J | — | Sale | 1,200,000 | $16.00 | $19,200,000 | 10,396,904 | May 7, 2021 |
| BAYNE KATIE J | — | Award / Grant | 12,449 | — | — | 12,449 | May 4, 2021 |
| Dahnke Scott Arnold | — | Award / Grant | 12,449 | — | — | 12,449 | May 4, 2021 |
| Liew Jeremy | — | Award / Grant | 12,449 | — | — | 12,449 | May 4, 2021 |
| Pramanik Avik | — | Award / Grant | 12,449 | — | — | 12,449 | May 4, 2021 |
| Gentile Susan | — | Award / Grant | 11,562 | — | — | 11,562 | May 4, 2021 |
| WHITE JAMES D | — | Award / Grant | 11,562 | — | — | 11,562 | May 4, 2021 |
| Liaw Eric | — | Award / Grant | 12,449 | — | — | 12,449 | May 4, 2021 |