ServiceNow, Inc. — Insider Transactions
Form 4 filings by directors, officers, and 10%+ shareholders
SEC rules require corporate insiders — including directors, executive officers, and any shareholder owning more than 10% of a company's shares — to report changes in their ownership within two business days of a transaction. These disclosures are filed as Form 4. Open-market purchases (code P) are generally considered the most meaningful signal, as insiders are spending their own money.
| Insider | Title | Type | Shares | Price | Value | Owns After | Date |
|---|---|---|---|---|---|---|---|
| Tzitzon Nicholas | Vice Chairman | Tax Withholding | 56 | $853.43 | $47,792 | 3,284 | Aug 12, 2025 |
| McDermott William R | Chairman & CEO | Tax Withholding | 323 | $853.43 | $275,658 | 7,702 | Aug 12, 2025 |
| Fipps Paul | President, Global Customer Ops | Tax Withholding | 17 | $853.43 | $14,508 | 1,022 | Aug 12, 2025 |
| ELMER RUSSELL S | General Counsel | Tax Withholding | 74 | $853.43 | $63,154 | 4,696 | Aug 12, 2025 |
| Mastantuono Gina | President and CFO | Option Exercise | 789 | — | — | 12,268 | Aug 8, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Tax Withholding | 269 | $874.12 | $235,138 | 3,284 | Aug 7, 2025 |
| ELMER RUSSELL S | General Counsel | Tax Withholding | 224 | $874.12 | $195,803 | 4,633 | Aug 7, 2025 |
| Fipps Paul | President, Global Customer Ops | Option Exercise | 309 | — | — | 995 | Aug 7, 2025 |
| McBride Kevin Thomas | Principal Accounting Officer | Tax Withholding | 159 | $874.12 | $138,985 | 4,934 | Aug 7, 2025 |
| McDermott William R | Chairman & CEO | Tax Withholding | 943 | $874.12 | $824,295 | 7,425 | Aug 7, 2025 |
| Tzitzon Nicholas | Vice Chairman | Tax Withholding | 213 | $874.12 | $186,188 | 3,226 | Aug 7, 2025 |
| Zavery Amit | President, CPO and COO | Tax Withholding | 2,181 | $874.12 | $1,906,456 | 6,270 | Aug 7, 2025 |
| Jackson Lawrence | — | Sale | 134 | $990.85 | $132,774 | 588 | Jul 29, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Option Exercise | 724 | — | — | 3,751 | Jul 16, 2025 |
| Sands Anita M | — | Sale | 239 | $1,050.00 | $250,950 | 10,404 | Jul 3, 2025 |
| McBride Kevin Thomas | Principal Accounting Officer | Sale | 280 | $1,011.82 | $283,310 | 4,484 | Jun 3, 2025 |
| Sands Anita M | — | Sale | 248 | $1,009.14 | $250,267 | 10,643 | Jun 2, 2025 |
| McDermott William R | Chairman & CEO | Sale | 285 | $1,015.07 | $289,295 | 7,047 | May 30, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Sale | 145 | $1,020.00 | $147,900 | 3,027 | May 30, 2025 |
| Tzitzon Nicholas | Vice Chairman | Sale | 1,171 | $1,020.00 | $1,194,420 | 3,000 | May 30, 2025 |
| Briggs Teresa | — | Sale | 214 | $1,013.61 | $216,913 | 1,869 | May 27, 2025 |
| Sands Anita M | — | Sale | 428 | $1,013.61 | $433,825 | 10,891 | May 27, 2025 |
| Chadwick Jonathan | — | Award / Grant | 319 | — | — | 3,524 | May 22, 2025 |
| Chamberlain Paul Edward | — | Award / Grant | 319 | — | — | 10,186 | May 22, 2025 |
| Jackson Lawrence | — | Award / Grant | 319 | — | — | 1,345 | May 22, 2025 |
| BOSTROM SUSAN L | — | Award / Grant | 319 | — | — | 3,685 | May 22, 2025 |
| Quinlan Larry | — | Award / Grant | 319 | — | — | 1,641 | May 22, 2025 |
| LUDDY FREDERIC B | — | Sale | 428 | $1,000.00 | $428,000 | 319 | May 22, 2025 |
| Sands Anita M | — | Award / Grant | 319 | — | — | 11,319 | May 22, 2025 |
| Briggs Teresa | — | Award / Grant | 319 | — | — | 2,083 | May 22, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Sale | 94 | $1,030.25 | $96,844 | 3,172 | May 16, 2025 |
| Fipps Paul | President, Global Customer Ops | Option Exercise | 68 | — | — | 487 | May 16, 2025 |
| ELMER RUSSELL S | General Counsel | Sale | 81 | $1,030.25 | $83,450 | 4,442 | May 16, 2025 |
| McDermott William R | Chairman & CEO | Option Exercise | 832 | — | — | 9,112 | May 16, 2025 |
| Tzitzon Nicholas | Vice Chairman | Tax Withholding | 81 | $1,040.18 | $84,255 | 4,171 | May 16, 2025 |
| Mastantuono Gina | President and CFO | Sale | 118 | $1,030.25 | $121,570 | 11,464 | May 16, 2025 |
| McBride Kevin Thomas | Principal Accounting Officer | Option Exercise | 47 | — | — | 4,787 | May 16, 2025 |
| McDermott William R | Chairman & CEO | Tax Withholding | 675 | $1,035.18 | $698,747 | 8,280 | May 15, 2025 |
| ELMER RUSSELL S | General Counsel | Option Exercise | 238 | — | — | 4,570 | May 15, 2025 |
| Tzitzon Nicholas | Vice Chairman | Tax Withholding | 145 | $1,035.18 | $150,101 | 4,086 | May 15, 2025 |
| Fipps Paul | President, Global Customer Ops | Tax Withholding | 76 | $1,035.18 | $78,674 | 419 | May 15, 2025 |
| Chamberlain Paul Edward | — | Sale | 300 | $1,034.42 | $310,326 | 9,867 | May 15, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Tax Withholding | 153 | $1,035.18 | $158,383 | 3,172 | May 15, 2025 |
| McBride Kevin Thomas | Principal Accounting Officer | Option Exercise | 62 | — | — | 4,770 | May 15, 2025 |
| Zavery Amit | President, CPO and COO | Option Exercise | 627 | — | — | 4,733 | May 15, 2025 |
| Mastantuono Gina | President and CFO | Option Exercise | 470 | — | — | 11,688 | May 15, 2025 |
| McDermott William R | Chairman & CEO | Tax Withholding | 324 | $1,015.60 | $329,054 | 7,701 | May 12, 2025 |
| Fipps Paul | President, Global Customer Ops | Option Exercise | 41 | — | — | 324 | May 12, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Option Exercise | 136 | — | — | 3,163 | May 12, 2025 |
| Mastantuono Gina | President and CFO | Tax Withholding | 123 | $1,015.60 | $124,919 | 11,302 | May 12, 2025 |