ServiceNow, Inc. — Insider Transactions
Form 4 filings by directors, officers, and 10%+ shareholders
SEC rules require corporate insiders — including directors, executive officers, and any shareholder owning more than 10% of a company's shares — to report changes in their ownership within two business days of a transaction. These disclosures are filed as Form 4. Open-market purchases (code P) are generally considered the most meaningful signal, as insiders are spending their own money.
| Insider | Title | Type | Shares | Price | Value | Owns After | Date |
|---|---|---|---|---|---|---|---|
| Mastantuono Gina | President and CFO | Sale | 415 | $850.00 | $352,750 | 12,228 | Dec 5, 2025 |
| Jackson Lawrence | — | Sale | 265 | $810.22 | $214,708 | 323 | Nov 28, 2025 |
| Chamberlain Paul Edward | — | Sale | 300 | $808.00 | $242,400 | 9,586 | Nov 28, 2025 |
| Mastantuono Gina | President and CFO | Sale | 417 | $808.00 | $336,936 | 12,643 | Nov 28, 2025 |
| ELMER RUSSELL S | General Counsel | Sale | 110 | $846.92 | $93,161 | 4,332 | Nov 18, 2025 |
| Fipps Paul | President, Global Customer Ops | Option Exercise | 68 | — | — | 839 | Nov 17, 2025 |
| McBride Kevin Thomas | Principal Accounting Officer | Option Exercise | 48 | — | — | 5,135 | Nov 17, 2025 |
| Tzitzon Nicholas | Vice Chairman | Option Exercise | 166 | — | — | 3,603 | Nov 17, 2025 |
| Mastantuono Gina | President and CFO | Tax Withholding | 172 | $835.79 | $143,756 | 13,060 | Nov 17, 2025 |
| McDermott William R | Chairman & CEO | Tax Withholding | 448 | $835.79 | $374,434 | 8,665 | Nov 17, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Sale | 94 | $827.08 | $77,746 | 3,027 | Nov 17, 2025 |
| Zavery Amit | President, CPO and COO | Option Exercise | 628 | — | — | 9,062 | Nov 14, 2025 |
| ELMER RUSSELL S | General Counsel | Tax Withholding | 129 | $850.43 | $109,705 | 4,442 | Nov 14, 2025 |
| Mastantuono Gina | President and CFO | Tax Withholding | 253 | $850.43 | $215,159 | 12,913 | Nov 14, 2025 |
| Fipps Paul | President, Global Customer Ops | Option Exercise | 221 | — | — | 860 | Nov 14, 2025 |
| Tzitzon Nicholas | Vice Chairman | Tax Withholding | 145 | $850.43 | $123,312 | 3,437 | Nov 14, 2025 |
| McDermott William R | Chairman & CEO | Option Exercise | 1,255 | — | — | 8,956 | Nov 14, 2025 |
| McBride Kevin Thomas | Principal Accounting Officer | Sale | 280 | $842.48 | $235,894 | 5,054 | Nov 14, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Tax Withholding | 153 | $850.43 | $130,116 | 3,172 | Nov 14, 2025 |
| ELMER RUSSELL S | General Counsel | Option Exercise | 136 | — | — | 4,468 | Nov 13, 2025 |
| LUDDY FREDERIC B | — | Gift | 3,515 | — | — | 123,113 | Nov 13, 2025 |
| Fipps Paul | President, Global Customer Ops | Tax Withholding | 17 | $864.04 | $14,689 | 527 | Nov 12, 2025 |
| McDermott William R | Chairman & CEO | Tax Withholding | 323 | $864.04 | $279,085 | 7,701 | Nov 12, 2025 |
| Tzitzon Nicholas | Vice Chairman | Tax Withholding | 56 | $864.04 | $48,386 | 3,284 | Nov 12, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Tax Withholding | 70 | $864.04 | $60,483 | 3,093 | Nov 12, 2025 |
| Mastantuono Gina | President and CFO | Option Exercise | 227 | — | — | 12,819 | Nov 12, 2025 |
| Fipps Paul | President, Global Customer Ops | Option Exercise | 14 | — | — | 509 | Nov 7, 2025 |
| Mastantuono Gina | President and CFO | Option Exercise | 789 | — | — | 13,017 | Nov 7, 2025 |
| McBride Kevin Thomas | Principal Accounting Officer | Tax Withholding | 159 | $861.87 | $137,037 | 5,334 | Nov 7, 2025 |
| McDermott William R | Chairman & CEO | Option Exercise | 1,753 | — | — | 8,367 | Nov 7, 2025 |
| Zavery Amit | President, CPO and COO | Option Exercise | 4,056 | — | — | 10,615 | Nov 7, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Sale | 257 | $863.86 | $222,012 | 3,027 | Nov 7, 2025 |
| ELMER RUSSELL S | General Counsel | Option Exercise | 415 | — | — | 4,747 | Nov 7, 2025 |
| Tzitzon Nicholas | Vice Chairman | Option Exercise | 438 | — | — | 3,438 | Nov 7, 2025 |
| Sands Anita M | — | Sale | 215 | $913.14 | $196,325 | 10,104 | Aug 29, 2025 |
| McDermott William R | Chairman & CEO | Sale | 300 | $909.26 | $272,778 | 10,332 | Aug 28, 2025 |
| Fipps Paul | President, Global Customer Ops | Sale | 1,452 | $895.06 | $1,300,003 | 457 | Aug 20, 2025 |
| ELMER RUSSELL S | General Counsel | Sale | 1,698 | $884.26 | $1,501,473 | 4,332 | Aug 20, 2025 |
| McDermott William R | Chairman & CEO | Sale | 1,585 | $900.00 | $1,426,500 | 12,439 | Aug 19, 2025 |
| ELMER RUSSELL S | General Counsel | Option Exercise | 178 | — | — | 6,016 | Aug 15, 2025 |
| Fipps Paul | President, Global Customer Ops | Tax Withholding | 24 | $867.24 | $20,814 | 1,665 | Aug 15, 2025 |
| McBride Kevin Thomas | Principal Accounting Officer | Tax Withholding | 312 | $867.24 | $270,579 | 4,999 | Aug 15, 2025 |
| McDermott William R | Chairman & CEO | Tax Withholding | 675 | $867.24 | $585,387 | 14,024 | Aug 15, 2025 |
| Zavery Amit | President, CPO and COO | Tax Withholding | 338 | $867.24 | $293,127 | 6,559 | Aug 15, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Tax Withholding | 153 | $867.24 | $132,688 | 4,589 | Aug 15, 2025 |
| Mastantuono Gina | President and CFO | Option Exercise | 471 | — | — | 14,244 | Aug 15, 2025 |
| Tzitzon Nicholas | Vice Chairman | Option Exercise | 167 | — | — | 4,647 | Aug 15, 2025 |
| Chamberlain Paul Edward | — | Sale | 300 | $860.00 | $258,000 | 9,886 | Aug 14, 2025 |
| Mastantuono Gina | President and CFO | Option Exercise | 228 | — | — | 11,779 | Aug 12, 2025 |
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | Sale | 67 | $860.57 | $57,658 | 3,027 | Aug 12, 2025 |