HARLEY-DAVIDSON, INC. — Insider Transactions
Form 4 filings by directors, officers, and 10%+ shareholders
SEC rules require corporate insiders — including directors, executive officers, and any shareholder owning more than 10% of a company's shares — to report changes in their ownership within two business days of a transaction. These disclosures are filed as Form 4. Open-market purchases (code P) are generally considered the most meaningful signal, as insiders are spending their own money.
| Insider | Title | Type | Shares | Price | Value | Owns After | Date |
|---|---|---|---|---|---|---|---|
| LEVATICH MATTHEW S | President & COO of HDMC | Other | 16,071 | $46.34 | $744,715 | — | Oct 24, 2012 |
| Jones Paul J | VP, General Counsel & Sec'y | Tax Withholding | 1,711 | $42.55 | $72,803 | 3,289 | Aug 27, 2012 |
| BROOKS MARTHA | — | Purchase | 85 | $42.44 | $3,607 | 360 | Aug 7, 2012 |
| HUND LAWRENCE G | President and COO-HDFS | Tax Withholding | 2,191 | $43.84 | $96,053 | 14,067 | Jul 17, 2012 |
| BROOKS MARTHA | — | Purchase | 45 | $48.94 | $2,202 | 320 | May 15, 2012 |
| WANDELL KEITH E | Chairman, President & CEO | Gift | 4,000 | — | — | 53,511 | May 7, 2012 |
| NORLING JAMES A | — | Option Exercise | 1,800 | $52.40 | $94,320 | 8,508 | May 3, 2012 |
| KORNETZKE MARK R | — | Sale | 1,582 | $52.33 | $82,786 | — | May 1, 2012 |
| Jones Paul J | VP, General Counsel & Sec'y | Option Exercise | 10,000 | $24.01 | $240,100 | 10,435 | May 1, 2012 |
| BEATTIE RICHARD I | — | Award / Grant | 1,338 | $52.33 | $70,000 | 24,809 | May 1, 2012 |
| JAMES DONALD A | — | Award / Grant | 1,911 | $52.33 | $100,000 | 18,365 | May 1, 2012 |
| ALLEN BARRY K | — | Option Exercise | 1,800 | $52.40 | $94,320 | 10,948 | May 1, 2012 |
| WANDELL KEITH E | President & CEO | Tax Withholding | 19,567 | $53.31 | $1,043,117 | 82,213 | May 1, 2012 |
| LEVINSON SARA L | — | Sale | 1,800 | $53.72 | $96,696 | 4,404 | May 1, 2012 |
| BAKER JOHN P | GM, Corp Strat,Bus Dev & Susta | Sale | 7,791 | $52.82 | $411,521 | — | Apr 27, 2012 |
| Olin John A | SVP & CFO | Option Exercise | 5,000 | $42.77 | $213,850 | 18,775 | Apr 27, 2012 |
| LEVATICH MATTHEW S | President & COO of HDMC | Option Exercise | 3,314 | $40.72 | $134,946 | 19,638 | Apr 27, 2012 |
| CALAWAY TONIT M | VP, Human Resources | Option Exercise | 8,535 | $22.63 | $193,147 | 11,861 | Apr 27, 2012 |
| BISCHMANN JOANNE M | Vice President, Communications | Option Exercise | 1,806 | $41.33 | $74,642 | 21,289 | Apr 27, 2012 |
| KORNETZKE MARK R | — | Tax Withholding | 307 | $46.47 | $14,266 | 1,316 | Feb 13, 2012 |
| Olin John A | SVP & CFO | Tax Withholding | 2,631 | $46.47 | $122,263 | 13,775 | Feb 13, 2012 |
| BAKER JOHN P | GM, Corp Strat & Bus Dev | Tax Withholding | 282 | $46.47 | $13,105 | 1,291 | Feb 13, 2012 |
| CALAWAY TONIT M | VP, Human Resources | Tax Withholding | 395 | $46.47 | $18,356 | 3,326 | Feb 13, 2012 |
| BISCHMANN JOANNE M | Vice President, Communications | Tax Withholding | 551 | $46.47 | $25,605 | 5,203 | Feb 13, 2012 |
| LEVATICH MATTHEW S | President & COO of HDMC | Tax Withholding | 1,710 | $46.50 | $79,515 | 16,324 | Feb 13, 2012 |
| WANDELL KEITH E | President & CEO | Tax Withholding | 4,259 | $46.56 | $198,299 | 45,247 | Feb 10, 2012 |
| KORNETZKE MARK R | — | Tax Withholding | 202 | $46.56 | $9,405 | 325 | Feb 10, 2012 |
| BAKER JOHN P | GM, Corp Strat & Bus Dev | Tax Withholding | 182 | $46.56 | $8,474 | 291 | Feb 10, 2012 |
| BISCHMANN JOANNE M | Vice President, Communications | Tax Withholding | 217 | $46.56 | $10,104 | 3,574 | Feb 10, 2012 |
| CALAWAY TONIT M | VP, Human Resources | Tax Withholding | 409 | $46.09 | $18,851 | 2,568 | Feb 9, 2012 |
| Olin John A | SVP & CFO | Tax Withholding | 694 | $46.09 | $31,986 | 8,715 | Feb 9, 2012 |
| LEVATICH MATTHEW S | President & COO of HDMC | Tax Withholding | 1,517 | $46.09 | $69,919 | 9,608 | Feb 9, 2012 |
| Jones Paul J | VP, General Counsel & Sec'y | Tax Withholding | 272 | $46.56 | $12,664 | 435 | Feb 9, 2012 |
| HUND LAWRENCE G | President and COO-HDFS | Tax Withholding | 1,233 | $46.09 | $56,829 | 10,973 | Feb 9, 2012 |
| Olin John A | SVP & CFO | Award / Grant | 6,311 | — | — | 31,082 | Feb 6, 2012 |
| LEVATICH MATTHEW S | President & COO of HDMC | Award / Grant | 10,062 | — | — | 59,535 | Feb 6, 2012 |
| WANDELL KEITH E | President & CEO | Award / Grant | 34,385 | — | — | 200,970 | Feb 6, 2012 |
| BAKER JOHN P | GM, Corp Strat & Bus Dev | Award / Grant | 2,486 | — | — | 9,595 | Feb 6, 2012 |
| BISCHMANN JOANNE M | Vice President, Communications | Award / Grant | 1,574 | — | — | 13,828 | Feb 6, 2012 |
| HUND LAWRENCE G | President and COO-HDFS | Award / Grant | 6,767 | — | — | 32,070 | Feb 6, 2012 |
| CALAWAY TONIT M | VP, Human Resources | Award / Grant | 3,222 | — | — | 12,668 | Feb 6, 2012 |
| Jones Paul J | VP, General Counsel & Sec'y | Award / Grant | 3,450 | — | — | 15,571 | Feb 6, 2012 |
| KORNETZKE MARK R | — | Award / Grant | 1,603 | — | — | 8,576 | Feb 6, 2012 |
| Jones Paul J | VP, General Counsel & Sec'y | Sale | 3,290 | $40.00 | $131,600 | — | Oct 28, 2011 |
| Jones Paul J | VP, General Counsel & Sec'y | Tax Withholding | 1,710 | $35.24 | $60,260 | 3,290 | Aug 26, 2011 |
| BAKER JOHN P | GM, Corp Strat & Bus Dev | Other | 8,711 | — | — | 14,045 | Aug 8, 2011 |
| KORNETZKE MARK R | — | Sale | 904 | $44.82 | $40,517 | 1 | Jul 20, 2011 |
| HUND LAWRENCE G | President and COO-HDFS | Tax Withholding | 1,663 | $41.84 | $69,580 | 4,136 | Jul 15, 2011 |
| JAMES DONALD A | — | Award / Grant | 2,653 | $37.70 | $100,000 | 16,454 | May 2, 2011 |
| BEATTIE RICHARD I | — | Award / Grant | 1,525 | $37.70 | $57,500 | 23,471 | May 2, 2011 |