Stitch Fix, Inc. — Insider Transactions
Form 4 filings by directors, officers, and 10%+ shareholders
SEC rules require corporate insiders — including directors, executive officers, and any shareholder owning more than 10% of a company's shares — to report changes in their ownership within two business days of a transaction. These disclosures are filed as Form 4. Open-market purchases (code P) are generally considered the most meaningful signal, as insiders are spending their own money.
| Insider | Title | Type | Shares | Price | Value | Owns After | Date |
|---|---|---|---|---|---|---|---|
| Baer Matt | Chief Executive Officer | Award / Grant | 546,875 | — | — | 1,493,384 | Nov 22, 2024 |
| Aufderhaar David | Chief Financial Officer | Award / Grant | 390,625 | — | — | 1,045,513 | Oct 28, 2024 |
| O'Connor Casey | Chief Legal Officer | Award / Grant | 225,000 | — | — | 658,015 | Oct 28, 2024 |
| Bacos Anthony | Chief Prod/Technology Officer | Award / Grant | 390,625 | — | — | 970,332 | Oct 28, 2024 |
| Bacos Anthony | Chief Prod/Technology Officer | Tax Withholding | 27,530 | $3.59 | $98,833 | 600,427 | Sep 13, 2024 |
| Baer Matt | Chief Executive Officer | Tax Withholding | 27,260 | $3.59 | $97,863 | 946,509 | Sep 11, 2024 |
| O'Connor Casey | Chief Legal Officer | Tax Withholding | 14,160 | $3.59 | $50,834 | 433,015 | Sep 11, 2024 |
| Aufderhaar David | Chief Financial Officer | Tax Withholding | 20,411 | $3.59 | $73,275 | 654,888 | Sep 11, 2024 |
| Barkema Sarah | Chief Accounting Officer | Tax Withholding | 5,682 | $3.59 | $20,398 | 93,785 | Sep 11, 2024 |
| O'Connor Casey | Chief Legal Officer | Sale | 3,045 | $4.96 | $15,103 | 447,175 | Jul 17, 2024 |
| Lake Katrina | — | Sale | 49,998 | $5.00 | $249,990 | 9,557 | Jul 16, 2024 |
| Baer Matt | Chief Executive Officer | Sale | 44,230 | $5.00 | $221,150 | 973,769 | Jul 16, 2024 |
| Bacos Anthony | Chief Prod/Technology Officer | Sale | 42,381 | $4.13 | $175,034 | 627,957 | Jul 9, 2024 |
| Barkema Sarah | Chief Accounting Officer | Tax Withholding | 9,068 | $3.92 | $35,547 | 99,467 | Jun 12, 2024 |
| Aufderhaar David | Chief Financial Officer | Tax Withholding | 26,358 | $3.92 | $103,323 | 675,299 | Jun 12, 2024 |
| Bacos Anthony | Chief Prod/Technology Officer | Tax Withholding | 52,206 | $3.92 | $204,648 | 670,338 | Jun 12, 2024 |
| Baer Matt | Chief Executive Officer | Tax Withholding | 32,707 | $3.92 | $128,211 | 1,017,999 | Jun 12, 2024 |
| O'Connor Casey | Chief Legal Officer | Tax Withholding | 14,159 | $3.92 | $55,503 | 450,220 | Jun 12, 2024 |
| Barkema Sarah | Chief Accounting Officer | Sale | 30,000 | $3.74 | $112,200 | 108,535 | Jun 7, 2024 |
| O'Connor Casey | Chief Legal Officer | Sale | 3,004 | $2.22 | $6,669 | 464,379 | Apr 18, 2024 |
| Bacos Anthony | Chief Prod/Technology Officer | Award / Grant | 361,272 | — | — | 722,544 | Apr 2, 2024 |
| Barkema Sarah | Chief Accounting Officer | Tax Withholding | 7,022 | $2.34 | $16,431 | 154,846 | Mar 14, 2024 |
| Aufderhaar David | Chief Financial Officer | Tax Withholding | 21,031 | $2.34 | $49,213 | 701,657 | Mar 13, 2024 |
| Baer Matt | Chief Executive Officer | Tax Withholding | 65,374 | $2.34 | $152,975 | 1,050,706 | Mar 13, 2024 |
| O'Connor Casey | Chief Legal Officer | Tax Withholding | 16,372 | $2.34 | $38,310 | 467,383 | Mar 13, 2024 |
| O'Connor Casey | Chief Legal Officer | Sale | 4,692 | $3.24 | $15,202 | 483,755 | Jan 18, 2024 |
| Barkema Sarah | Chief Accounting Officer | Award / Grant | 26,954 | — | — | 161,868 | Dec 15, 2023 |
| MCCOLLAM SHARON | — | Award / Grant | 32,051 | — | — | 66,643 | Dec 14, 2023 |
| Aufderhaar David | Chief Financial Officer | Tax Withholding | 36,681 | $4.05 | $148,558 | 722,688 | Dec 13, 2023 |
| O'Connor Casey | Chief Legal Officer | Tax Withholding | 12,405 | $4.05 | $50,240 | 488,448 | Dec 13, 2023 |
| Aufderhaar David | Chief Financial Officer | Tax Withholding | 39,131 | $4.05 | $158,481 | 720,238 | Dec 13, 2023 |
| Barkema Sarah | Chief Accounting Officer | Tax Withholding | 5,682 | $4.05 | $23,012 | 152,565 | Dec 13, 2023 |
| Mohan Neal | — | Award / Grant | 32,051 | — | — | 67,034 | Dec 12, 2023 |
| Amoo-Gottfried Kofi Owusu | — | Award / Grant | 32,051 | — | — | 60,350 | Dec 12, 2023 |
| Williams Elizabeth Goodman | — | Award / Grant | 32,051 | — | — | 73,508 | Dec 12, 2023 |
| O'Connor Casey | Chief Legal Officer | Award / Grant | 192,000 | — | — | 500,853 | Dec 8, 2023 |
| O'Connor Casey | Chief Legal Officer | Sale | 4,693 | $3.42 | $16,050 | 308,853 | Oct 18, 2023 |
| Barkema Sarah | Chief Accounting Officer | Award / Grant | 78,160 | — | — | 158,247 | Oct 13, 2023 |
| Barkema Sarah | Chief Accounting Officer | Sale | 34,309 | $3.10 | $106,358 | 80,087 | Oct 5, 2023 |
| Baer Matt | Chief Executive Officer | Tax Withholding | 8,501 | $3.38 | $28,733 | 1,116,080 | Oct 3, 2023 |
| O'Connor Casey | Chief Legal Officer | Award / Grant | 63,598 | — | — | 335,539 | Oct 3, 2023 |
| Barkema Sarah | Chief Accounting Officer | Tax Withholding | 11,044 | $3.72 | $41,084 | 114,396 | Oct 3, 2023 |
| Aufderhaar David | Chief Financial Officer | Award / Grant | 52,080 | — | — | 777,379 | Oct 3, 2023 |
| O'Connor Casey | Chief Legal Officer | Tax Withholding | 12,405 | $3.72 | $46,147 | 271,941 | Sep 13, 2023 |
| Barkema Sarah | Chief Accounting Officer | Tax Withholding | 3,715 | $3.72 | $13,820 | 80,087 | Sep 13, 2023 |
| Aufderhaar David | Chief Financial Officer | Tax Withholding | 2,223 | $3.72 | $8,270 | 725,299 | Sep 13, 2023 |
| O'Connor Casey | Chief Legal Officer | Sale | 9,262 | $4.21 | $38,993 | 284,346 | Jul 20, 2023 |
| Baer Matt | Chief Executive Officer | Award / Grant | 1,100,000 | — | — | 1,100,000 | Jun 26, 2023 |
| Aufderhaar David | Chief Financial Officer | Tax Withholding | 3,894 | $4.77 | $18,574 | 727,522 | Jun 14, 2023 |
| O'Connor Casey | Chief Legal Officer | Tax Withholding | 24,486 | $4.77 | $116,798 | 293,608 | Jun 14, 2023 |