TREES Corp (Colorado) — Insider Transactions
Form 4 filings by directors, officers, and 10%+ shareholders
SEC rules require corporate insiders — including directors, executive officers, and any shareholder owning more than 10% of a company's shares — to report changes in their ownership within two business days of a transaction. These disclosures are filed as Form 4. Open-market purchases (code P) are generally considered the most meaningful signal, as insiders are spending their own money.
| Insider | Title | Type | Shares | Price | Value | Owns After | Date |
|---|---|---|---|---|---|---|---|
| Williams Carl J | — | Award / Grant | 114,815 | — | — | 615,046 | Feb 8, 2024 |
| Travia Richard C. | — | Award / Grant | 214,815 | — | — | 715,046 | Feb 8, 2024 |
| Williams Carl J | — | Award / Grant | 90,909 | — | — | 500,231 | Nov 9, 2023 |
| Travia Richard C. | — | Award / Grant | 90,909 | — | — | 500,231 | Nov 9, 2023 |
| Travia Richard C. | — | Award / Grant | 165,714 | — | — | 429,322 | Jul 31, 2023 |
| Williams Carl J | — | Award / Grant | 165,714 | — | — | 409,322 | Jul 31, 2023 |
| Travia Richard C. | — | Award / Grant | 90,625 | — | — | 263,608 | Apr 10, 2023 |
| Williams Carl J | — | Award / Grant | 90,625 | — | — | 243,608 | Apr 10, 2023 |
| Travia Richard C. | — | Award / Grant | 172,983 | — | — | 172,983 | Feb 6, 2023 |
| Williams Carl J | — | Award / Grant | 152,983 | — | — | 152,983 | Feb 6, 2023 |
| Hershey Management IV, LLC | — | Purchase | 1,544,062 | $0.40 | $617,625 | 5,021,340 | Jul 28, 2020 |
| FEINSOD MICHAEL | Interim CEO | Purchase | 1,100 | $0.86 | $946 | 16,800 | Jun 11, 2019 |
| Whitson Shelly | Chief Administrative Officer | Option Exercise | 25,000 | $2.10 | $52,500 | 25,000 | Jun 28, 2018 |
| Whitson Shelly | Chief Administrative Officer | Sale | 38,051 | $3.80 | $144,594 | — | Jun 8, 2018 |
| Whitson Shelly | Chief Administrative Officer | Option Exercise | 38,051 | $0.76 | $28,919 | 38,051 | May 31, 2018 |
| Boockvar Peter | — | Sale | 17,600 | $3.38 | $59,488 | 3,600 | May 31, 2018 |
| Whitson Shelly | Chief Administrative Officer | Purchase | 38,051 | $0.75 | $28,538 | 38,051 | May 31, 2018 |
| Boockvar Peter | — | Sale | 15,500 | $3.56 | $55,180 | 35,500 | May 30, 2018 |
| Boockvar Peter | — | X | 50,000 | $0.78 | $39,000 | 50,000 | May 23, 2018 |
| Whitson Shelly | Chief Administrative Officer | Sale | 2,025 | $3.80 | $7,695 | 17,975 | May 17, 2018 |
| Whitson Shelly | Chief Administrative Officer | Option Exercise | 15,000 | $0.61 | $9,150 | 20,000 | May 2, 2018 |
| Frichtel Robert Lawrence | Chief Executive Officer | Sale | 5,700 | $3.41 | $19,437 | 626,000 | Mar 1, 2018 |
| Frichtel Robert Lawrence | Chief Executive Officer | Sale | 10,000 | $3.85 | $38,500 | 686,000 | Feb 1, 2018 |
| Frichtel Robert Lawrence | Chief Executive Officer | Sale | 20,000 | $7.06 | $141,200 | 741,000 | Jan 2, 2018 |
| Frichtel Robert Lawrence | Chief Executive Officer | Sale | 12,312 | $3.30 | $40,630 | 781,000 | Dec 8, 2017 |
| Frichtel Robert Lawrence | Chief Executive Officer | Sale | 10,000 | $3.01 | $30,100 | 796,000 | Dec 4, 2017 |
| Frichtel Robert Lawrence | Chief Executive Officer | Sale | 20,000 | $2.00 | $40,000 | 811,000 | Dec 1, 2017 |
| FEINSOD MICHAEL | — | Sale | 50,000 | $1.00 | $50,000 | 1,050,000 | Jul 10, 2017 |
| FEINSOD MICHAEL | — | Sale | 200,000 | $1.25 | $250,000 | 1,100,000 | Feb 7, 2017 |
| Kelsey Michael R. | — | Sale | 1,290,090 | $2.75 | $3,547,748 | 1,209,091 | Jan 30, 2017 |
| Whitson Shelly | Principal Accounting Officer | Sale | 20,000 | $2.51 | $50,200 | — | Jan 25, 2017 |
| Frichtel Robert Lawrence | Chief Executive Officer | Gift | 25,000 | — | — | 756,000 | Jan 13, 2017 |
| Whitson Shelly | Principal Accounting Officer | Option Exercise | 20,000 | $0.61 | $12,200 | 20,000 | Jan 5, 2017 |
| FEINSOD MICHAEL | — | Gift | 100,000 | — | — | 1,400,000 | Nov 29, 2016 |
| Whitson Shelly | Principal Accounting Officer | Option Exercise | 10,000 | $3.36 | $33,600 | — | Nov 29, 2016 |
| Whitson Shelly | Principal Accounting Officer | Option Exercise | 5,000 | $3.19 | $15,950 | 10,000 | Nov 22, 2016 |
| Frichtel Robert Lawrence | Chief Executive Officer | Gift | 50,000 | — | — | 856,000 | Nov 17, 2016 |
| Whitson Shelly | Principal Accounting Officer | Option Exercise | 15,000 | $1.03 | $15,450 | 15,000 | Nov 16, 2016 |
| Boockvar Peter | — | Option Exercise | 10,000 | $4.00 | $40,000 | 55,000 | Nov 15, 2016 |
| Boockvar Peter | — | Option Exercise | 100,000 | $1.03 | $103,000 | 100,000 | Nov 10, 2016 |
| Boockvar Peter | — | Option Exercise | 100,000 | $1.03 | $103,000 | 100,000 | Nov 10, 2016 |
| Whitson Shelly | Principal Accounting Officer | Option Exercise | 10,000 | $4.00 | $40,000 | — | Nov 7, 2016 |
| Frichtel Robert Lawrence | Chief Executive Officer | Sale | 25,000 | $3.55 | $88,750 | 956,000 | Oct 17, 2016 |
| Frichtel Robert Lawrence | Chief Executive Officer | Sale | 5,000 | $4.00 | $20,000 | 1,001,000 | Oct 12, 2016 |
| FEINSOD MICHAEL | — | Award / Grant | 150,000 | — | — | 1,500,000 | Aug 25, 2016 |
| Frichtel Robert Lawrence | CEO | Purchase | 4,000 | $0.39 | $1,560 | 1,006,000 | Feb 11, 2016 |
| FEINSOD MICHAEL | — | Purchase | 3,000 | $0.41 | $1,230 | 15,700 | Feb 11, 2016 |
| Frichtel Robert Lawrence | CEO | Purchase | 1,000 | $0.45 | $450 | 1,002,000 | Jan 20, 2016 |
| FEINSOD MICHAEL | — | Purchase | 1,500 | $0.46 | $690 | 8,100 | Dec 14, 2015 |
| FEINSOD MICHAEL | — | Award / Grant | 1,000,000 | — | — | 1,200,000 | Apr 28, 2015 |