HERC HOLDINGS INC — Insider Transactions
Form 4 filings by directors, officers, and 10%+ shareholders
SEC rules require corporate insiders — including directors, executive officers, and any shareholder owning more than 10% of a company's shares — to report changes in their ownership within two business days of a transaction. These disclosures are filed as Form 4. Open-market purchases (code P) are generally considered the most meaningful signal, as insiders are spending their own money.
| Insider | Title | Type | Shares | Price | Value | Owns After | Date |
|---|---|---|---|---|---|---|---|
| Engquist John | — | Award / Grant | 85 | $133.41 | $11,340 | 323,444 | Nov 14, 2025 |
| Engquist John | — | Award / Grant | 59 | $124.76 | $7,361 | 323,359 | Aug 15, 2025 |
| Cunningham Christian J | SVP & Chief HR Officer | Purchase | 1 | — | — | 50,401 | Jun 2, 2025 |
| Engquist John | — | Award / Grant | 1,123 | — | — | 323,300 | Jun 2, 2025 |
| Kelly Michael A | — | Award / Grant | 967 | — | — | 1,801 | May 15, 2025 |
| CAMPBELL PATRICK D | — | Award / Grant | 967 | — | — | 13,502 | May 15, 2025 |
| Birnbaum Aaron | SVP & Chief Operating Officer | Award / Grant | 3,717 | — | — | 45,119 | May 15, 2025 |
| Schumacher Mark Alan | VP & Chief Accounting Officer | Tax Withholding | 31 | $122.25 | $3,790 | 3,944 | Mar 13, 2025 |
| Humphrey Mark | SVP & Chief Financial Officer | Tax Withholding | 119 | $122.25 | $14,548 | 26,162 | Mar 13, 2025 |
| Silber Lawrence Harris | President & CEO | Tax Withholding | 1,069 | $205.00 | $219,145 | 181,763 | Feb 8, 2025 |
| Schumacher Mark Alan | VP & Chief Accounting Officer | Tax Withholding | 78 | $209.39 | $16,332 | 4,051 | Feb 7, 2025 |
| Peres Tamir | SVP&Chief Information Officer | Tax Withholding | 148 | $205.00 | $30,340 | 37,666 | Feb 7, 2025 |
| Humphrey Mark | SVP & Chief Financial Officer | Tax Withholding | 96 | $205.00 | $19,680 | 26,281 | Feb 7, 2025 |
| Cunningham Christian J | SVP & Chief HR Officer | Tax Withholding | 139 | $205.00 | $28,495 | 50,400 | Feb 7, 2025 |
| Sheek Samuel Wade | SVP & Chief Legal Officer | Tax Withholding | 174 | $205.00 | $35,670 | 23,657 | Feb 6, 2025 |
| Birnbaum Aaron | SVP & Chief Operating Officer | Tax Withholding | 326 | $205.00 | $66,830 | 41,624 | Feb 6, 2025 |
| Schumacher Mark Alan | VP & Chief Accounting Officer | Tax Withholding | 150 | $197.24 | $29,586 | 4,129 | Feb 3, 2025 |
| Sheek Samuel Wade | SVP & Chief Legal Officer | Tax Withholding | 505 | $197.24 | $99,606 | 24,074 | Feb 3, 2025 |
| Peres Tamir | SVP&Chief Information Officer | Tax Withholding | 558 | $197.24 | $110,060 | 38,295 | Feb 3, 2025 |
| Humphrey Mark | SVP & Chief Financial Officer | Award / Grant | 917 | — | — | 27,105 | Feb 3, 2025 |
| Cunningham Christian J | SVP & Chief HR Officer | Award / Grant | 1,410 | — | — | 51,549 | Feb 3, 2025 |
| Birnbaum Aaron | SVP & Chief Operating Officer | Award / Grant | 2,738 | — | — | 40,970 | Feb 3, 2025 |
| Silber Lawrence Harris | President & CEO | Award / Grant | 8,740 | — | — | 187,460 | Feb 3, 2025 |
| Schumacher Mark Alan | VP & Chief Accounting Officer | Tax Withholding | 22 | $232.00 | $5,104 | 3,419 | Dec 1, 2024 |
| Cunningham Christian J | SVP & Chief HR Officer | Sale | 4,350 | $242.28 | $1,053,918 | 48,111 | Nov 6, 2024 |
| Silber Lawrence Harris | President & CEO | Sale | 810 | $243.92 | $197,575 | 169,178 | Nov 6, 2024 |
| Humphrey Mark | SVP & Chief Financial Officer | Sale | 412 | $210.74 | $86,825 | 24,160 | Nov 1, 2024 |
| Cunningham Christian J | SVP & Chief HR Officer | Sale | 7,568 | $213.85 | $1,618,417 | 52,461 | Oct 29, 2024 |
| Sheek Samuel Wade | SVP & Chief Legal Officer | Sale | 5,000 | $213.12 | $1,065,600 | 21,586 | Oct 29, 2024 |
| Kelly Michael A | — | Sale | 3,880 | $208.83 | $810,260 | 13,774 | Oct 24, 2024 |
| Birnbaum Aaron | SVP & Chief Operating Officer | Sale | 9,130 | $146.65 | $1,338,915 | 39,102 | Aug 26, 2024 |
| Peres Tamir | SVP&Chief Information Officer | Sale | 5,821 | $159.03 | $925,714 | 35,415 | Jul 31, 2024 |
| Kelly Michael A | — | Gift | 8,255 | — | — | 10,233 | May 31, 2024 |
| Kelly Michael A | — | Award / Grant | 834 | — | — | 18,488 | May 16, 2024 |
| CAMPBELL PATRICK D | — | Award / Grant | 962 | $156.03 | $150,101 | 10,586 | May 16, 2024 |
| Silber Lawrence Harris | President & CEO | Sale | 7,018 | $158.66 | $1,113,476 | 223,840 | May 13, 2024 |
| Cunningham Christian J | SVP & Chief HR Officer | Sale | 6,507 | $155.36 | $1,010,928 | 60,129 | May 10, 2024 |
| Birnbaum Aaron | SVP & Chief Operating Officer | Sale | 2,141 | $151.65 | $324,683 | 50,657 | Apr 25, 2024 |
| Peres Tamir | SVP&Chief Information Officer | Sale | 3,545 | $159.10 | $564,010 | 41,236 | Mar 15, 2024 |
| Schumacher Mark Alan | VP & Chief Accounting Officer | Tax Withholding | 33 | $158.65 | $5,235 | 3,441 | Mar 13, 2024 |
| Humphrey Mark | SVP & Chief Financial Officer | Tax Withholding | 125 | $158.65 | $19,831 | 26,785 | Mar 13, 2024 |
| Cunningham Christian J | SVP & Chief HR Officer | Sale | 2,597 | $165.33 | $429,362 | 60,029 | Mar 6, 2024 |
| Schumacher Mark Alan | VP & Chief Accounting Officer | Sale | 1,500 | $168.84 | $253,260 | 3,474 | Mar 5, 2024 |
| Silber Lawrence Harris | President & CEO | Sale | 4,929 | $167.29 | $824,572 | 235,052 | Mar 4, 2024 |
| Silber Lawrence Harris | President & CEO | Sale | 1,091 | $156.20 | $170,414 | 244,463 | Feb 29, 2024 |
| Schumacher Mark Alan | VP & Chief Accounting Officer | Tax Withholding | 66 | $150.64 | $9,942 | 4,974 | Feb 15, 2024 |
| Sheek Samuel Wade | SVP & Chief Legal Officer | Tax Withholding | 281 | $150.64 | $42,330 | 26,586 | Feb 15, 2024 |
| Peres Tamir | SVP&Chief Information Officer | Tax Withholding | 298 | $150.64 | $44,891 | 44,781 | Feb 15, 2024 |
| Humphrey Mark | SVP & Chief Financial Officer | Tax Withholding | 198 | $150.64 | $29,827 | 26,910 | Feb 15, 2024 |
| Cunningham Christian J | SVP & Chief HR Officer | Tax Withholding | 298 | $150.64 | $44,891 | 62,626 | Feb 15, 2024 |